Academic Conference Poster

The aim of this project was to translate public health research into a poster for a research conference. The research, from the University of Manchester, was a working paper exposing gaps and addressing needs for responsible education in undergraduate nursing curricula with a focus on healthy ageism. The poster was displayed in a booth at a leading French public health congres: Congrès ADELF-SFSP 2017.

The research paper presents the role that public health education plays in the healthy ageing of the general public. It proposed solutions and suggestions on how to promote healthy ageing through better health education. The poster exposed key statics and evidence as well as the proposed solutions in a concise and relatable manner. It was displayed alongside a few hundred other posters, from the reputable organisation in the French public health sector (both public and private), despite fierce competition it won the 'Best Poster' award. The visual approach taken differed from all other candidates, rather than focusing on details and filling the large (A0) poster with unnecessary details that could be found within the working paper, I chose to display information that would invite conversation with the researcher and university representatives. A selection of key sources were chosen in order to reflect transparency, invoke trust with-, and meet the expectations of- the audience.

Having created this poster at the age of 18, I look back at this project with pride and find myself filled with inspiration; through the recognition this poster received, I marked a milestone in my interest in "responsible communications". From this moment onwards my existing interest in sustainability came into focus.

There are, of course, many improvements that I could make on this poster, but I appreciate the self-criticism that comes from looking back on where I have come from. From the my color pallet (or lack of), font choice, and illustration work. Not to mention to accessibility issues with regards to text color and image combos. Most important thing that I forgot however was a link to the paper itself, or information on how to obtain it. Things that are now part of a standard checklist for all work I provide, no atter what platform or medium is being used.